The Project Origin stamp of value comes from the relationship between score, cup profile, price and purpose. We take the combination of these four elements to establish a new understanding of quality in the coffee industry. We then categorise the coffees into one of three labels: black, green and gold, representing three tiers of cup scores. For our carbonic maceration processed coffees, we use the gemstone labels: Indigo, Jasper, Amber, Diamond and Opal, to represent the cup profiles.